Market Development Representative

J  o  b    D  e  s  c  r  i  p  t  i  o  n

JOB INFORMATION

Title:

Market Development Rep

Title Description:

Market Development Representative

FLSA Status:

Exempt

Reports To:

Dir, Sales; Mgr, Dist Sales & Trn Ld; Mgr, Distributor Sales; Sr Mgr, Distributor Sales

Supervises:

Approved Date:

11/10/2022 12:03:45 PM

Date Last Edited:

5/9/2023 2:25:29 PM

Locations:

AZ Remote; CA Remote; CA Remote - Alameda City; CA Remote - LA City; CA Remote - LA County; CA Remote - Oakland City; CA Remote - Sacramento; CA Remote - San Diego; CA Remote - San Francisco; CA Remote - San Jose; CO Remote; CO Remote - Denver; FL Remote; GA Remote; IL Remote - Cook County; MA Remote; MD Remote; MD Remote - Prince George; MN Remote - Minneapolis; MT Remote; NC Remote; NV Remote; NY Remote; OH Butler County Annex; OR Remote - Multnomah; SC Remote; TN Remote; TX Remote

Function:

Business Entity:

Sales (US)

Cost Center:

Sales Region-CA/HI; Sales Region-Central; Sales Region-Northeast; Sales Region-Southeast; Sales Region-West

Employee Type:

FT Exempt 1

Age Requirement:

21+

Employee Supervisory Classification:

POSITION SUMMARY

The Market Development Representative is responsible for growing sales and market share within their assigned area. The position focuses on retail execution of Sierra Nevada brands within key on- and off-premise accounts through product distribution, display execution and promotion. The Market Development Representative will spend approximately 90% of their time in retail execution.

•

Call on existing account base within area to obtain new distribution, execute promotional activity and increase market share

•

Identify and solicit new business and retail opportunities to increase volume, distribution, and share within the assigned area

•

Ensure proper merchandising of product and point-of-sale materials within area and according to our brand standards

•

Conduct staff educations, beer tastings and other events as needed

•

On- and Off-Premise: securing displays, ensuring beer placement, closing gaps, checking quality and POS support

•

Provide exceptional service to assigned accounts with the goal of becoming their preferred supplier

•

Operate effectively within the brewery and budgetary guidelines

•

Compile and submit reports on assigned area and general market information to management team and wholesaler

•

Coordinate events and promotions to deliver greater brand awareness and stimulate sales

•

Execute monthly National Account opportunities

•

Utilize sales tools (KARMA, VIP, Nielsen, Power BI, etc.) effectively

up to 30%

Travel required, primarily to customer sites and required meetings

QUALIFICATIONS

Associate's Degree

or any combination of education and/or experience from which comparable knowledge, skills, and abilities have been achieved

X

Bachelor's Degree

X

2 years

business-to-business sales experience

X

Previous sales experience in the alcohol beverage industry

X

•

Ability to learn and apply in depth knowledge of state and federal liquor laws

•

Demonstrated ability to consistently achieve company business plan goals; including volume, distribution, and profitability

•

Strong organization and time management skills

•

In-depth knowledge of Sierra Nevada Brewing Co.’s history, culture and product

•

Ability to interface with various levels of management at both retail and wholesale

•

Excellent organizational, analytical, communication and presentation skills

•

Excellent sales skills

•

Self-motivated and ability to work with limited amount of direction; ability to work both independently and within a team

to accomplish goals

Driver's License

with a driving record free of any major violations

in the last three years

upon hire

X

Frequencies listed represent the percentage of time spent performing the task during a regularly scheduled shift

| Rarely 0-25% | Occasionally 26-50% | Frequently 51-75%  | Constantly 76-100% |

• Sitting - Occasionally
• Walking - Frequently
• Standing - Frequently
• Bending (Waist) - Occasionally
• Bending (Neck) - Occasionally
• Lifting - Occasionally (44)
• Carrying - Occasionally
• Pushing - Rarely
• Pulling - Rarely
• Climbing - Rarely
• Kneeling - Rarely
• Crawling - Rarely
• Twisting (Waist) - Rarely
• Twisting (Neck) - Rarely
• Grasping - Occasionally
• Talking - Frequently
• Hearing - Frequently

Frequencies listed represent the percentage of time spent performing the task during a regularly scheduled shift

| Rarely 0-25% | Occasionally 26-50% | Frequently 51-75%  | Constantly 76-100% |

• Indoors - Frequently
• Outdoors - Occasionally
• Humid - Occasionally
• Work near toxic or caustic chemicals - Rarely
• Exposure to fumes & airborne particles - Rarely
• Working at heights of more than 6' - Rarely
• Exposure to extreme cold - Occasionally
• Exposure to extreme heat - Occasionally
• Exposure to wet environments - Occasionally
• Work near loud noises - Occasionally
• Work near loud noises requiring ear protection - Rarely
• Work near moving mechanical parts - Rarely
• Risk of electrical shock - Rarely
• Work in confined spaces - Rarely

The physical demands and work environment described here are representative of those that must be met and respectively encountered by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.